Business

How Can Entrepreneurs Navigate Business Uncertainty?

Business uncertainty is one of the most overwhelming things entrepreneurs need to endure every day. Just as you are getting comfortable with running your startup, challenges always seem to appear from nowhere. One day you could be making hundreds of dollars in profits. The next, you could be struggling with securing even a single client. …

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The Power of Networking: How Contacts Can Make Your Business More Successful

You have probably heard about hundreds of success stories that are based on networking. It’s one of the things entrepreneurs keep on yapping about whenever they come together. If you are launching a startup, you may have some reservations about networking, especially if you are not a fan of social interactions. But I am here …

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What is Branding and Why Is It Important for Businesses?

Branding is the distinctive identity for a business that a company creates for its audience. A business brand is made by perpetually creating and identifying a product/service that uniquely represents you in the market.  It is one of the most efficient marketing strategies for determining your company’s success. To some people, branding is still the …

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